As stated in the Invasion of the M.U.S.C.L.E. Things entry, this commercial was documented as airing in September 1985 and likely shown simultaneously as the Invasion of the M.U.S.C.L.E. Things commercial. The goal was likely to purchase advertising time on television relatively close to each other which allowed the two commercials to work in conjunction. It seems very likely that both of these commercials, and other advertising, started in late 1985.
The M.U.S.C.L.E. commercials have clearly used Kinnikuman sculpts, similar to the Mattel Catalogs. These nearly interchangeable figures would have provided a seemingly perfect stand-in for the M.U.S.C.L.E. product which allowed for completion by the necessary date. It is almost impossible to identify all of the Kinnikuman sculpts used in the commercials due to film quality alone. However, based on the pictures below it is clear that some Kinnikuman sculpts were used. The 6-armed figure appears to have been a popular choice with the creators of the commercials because it can distinctly be seen in both “Invasion” commercials.
Invasion of the M.U.S.C.L.E. Things Kinnikuman Examples:
M.U.S.C.L.E. Invasion Update Kinnikuman Examples:
While Invasion of the M.U.S.C.L.E. Things took a monster movie/newsreel approach to the commercial, this commercial took the M.U.S.C.L.E. brand in a new direction. While the newsreel intro and the reporter/narrator remained, the B-movie monsters were replaced with wrestling. There appears to be an attempt to capture the feeling of old time wrestling movies, as seen here:
– Videos Posted on YouTube By GoldenAge2008.The switch from monsters to wrestling only seems to make sense because the ancillary M.U.S.C.L.E. products are wrestling related. The script simply crowbars wrestling into the scenario. Again, the reporter from the Invasion of the M.U.S.C.L.E. Things commercial starts the commercial, but he is replaced with a new Ring-Side Sports Reporter.