Posts Tagged Literature

Literature 400 Completed

Literature 400 has been completed. This course examines the appearance of M.U.S.C.L.E. in toy industry trade magazines, the industry’s reaction to M.U.S.C.L.E., Mattel’s external appearance in 1986, and uncovers two previously unseen M.U.S.C.L.E. pictures.

, , ,

No Comments

Literature 100 Completed

Mattel created catalogs for toy store owners to use as a reference as they ordered, or re-ordered, merchandise. M.U.S.C.L.E. first appeared in Mattel’s 1986 catalog. The next year was the final one for M.U.S.C.L.E in the Mattel catalog. The 1987 catalog makes it clear that M.U.S.C.L.E. was not a top priority.

, , , , , , , ,

No Comments